To increase revenue by attracting new customers and repeat business from existing customer base. To reach out to customers through social media and increase brand awareness. To increase local organic search visibility and to create a monthly newsletter.
A new responsive website was built using WordPress. Optimised landing pages were created with supporting newsletters to drive traffic to the pages. Facebook, Twitter and Google+ pages were created and optimised to increase local search engine organic results.
Increases in organic search traffic and local search traffic, Increased social activity and customer retention through the newsletter and an increase in revenue and sales.